FATE DATING APP LTD — PRIVACY POLICY
Last updated: 18 August 2026
1. Introduction and Who We Are
FATE DATING APP LTD (“Fate”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, disclose, store and protect personal data when you use the Fate dating application, our website, related services and communications (together, the “Services”).
The data controller responsible for your personal data is:
FATE DATING APP LTD Company number: 15245274 Registered office: 60 Tottenham Court Road, Suite 3665a, Fitzrovia, London, United Kingdom, W1T 2EW Privacy contact: support@fatedating.com
This Policy applies to personal data processed through our Services. The information we collect depends on how you use Fate and which features you choose to use.
2. Personal Data We Collect
2.1 Account and Sign-In Information
When you create or access a Fate account, we may collect:
Email address;
Password or authentication information;
Email one-time-password information;
Information received through Google Sign-In or Apple Sign-In;
Date of birth and age information;
Country or region;
Account creation, authentication and login information.
Fate is intended only for people aged 18 or over. Users are required to provide their date of birth during onboarding and users who declare that they are under 18 cannot complete account creation.
We do not currently use identity documents or a third-party identity or age-verification provider as part of standard account creation.
2.2 Profile Information
You may choose to provide information for your Fate profile, including:
Name or display name;
Age and date of birth;
Gender and gender preferences;
Dating preferences;
Photos;
Voice notes or other voice-based profile content;
Personality, values, interests and lifestyle information;
Job or occupation information where provided;
Information about the type of connection or relationship you are seeking; and
Other information you choose to add to your profile.
Some profile information is intended to be shared with other Fate users and may be visible to potential matches or other users in accordance with the functionality of the Services.
You should only include information in your profile that you are comfortable sharing with other users.
2.3 Voice, Chat and Communication Data
Fate provides voice-first and communication features. In providing these features, we may process:
Voice notes or voice interactions that you choose to submit;
Information generated from voice-based interactions;
Chat messages;
Match-related conversations;
Call-related technical and connection data.
Fate does not itself record or retain voice calls for moderation or AI-training purposes. However, voice information may be transmitted to service providers where necessary to provide voice AI, calling and communication functionality.
2.4 Photos and Image Processing
We collect and process photographs that you upload or submit to Fate.
Photos may be analysed using automated systems for purposes including:
Detecting potentially sexually explicit, unsafe or prohibited content;
Supporting matching and recommendation functionality;
Generating image-related signals or scores used by our matching systems;
Generating appearance-related descriptors or characteristics that may support matching and profile functionality.
Automated image analysis is used to operate and improve Fate's matching and safety functionality. We do not currently use uploaded photographs as part of a third-party identity-verification or background-check service.
2.5 Usage, Matching and Interaction Information
We may collect information about how you interact with Fate, including:
Matches;
Likes and dislikes;
Profiles viewed;
Swipes and other interactions;
Purchases and token usage;
AI interactions;
Match outcomes;
Feedback;
Information used to understand your dating and connection preferences;
Account activity and inactivity;
Reports and blocks;
Moderation and safety actions.
We may use this information to operate the Services, personalise your experience, improve recommendations and matching, understand how Fate is used, maintain platform safety and improve our products.
2.6 Device, Location and Technical Information
When you access the Services, we may process technical information including:
IP address;
Country or approximate region inferred from your IP address or device time zone;
Device type;
Operating system;
Application version;
Advertising and app-instance identifiers;
Network and diagnostic information;
Push-notification tokens;
Performance and security information;
Information collected through analytics and attribution technologies.
We do not currently use precise device location as part of the normal operation of the Fate service. Country may be inferred using technical information such as IP address or time zone.
An iOS version of the application may still display a legacy location-permission request. The presence of that permission request does not mean that Fate routinely collects or uses precise location information.
Fate does not collect your contact list or phone contacts.
We may access photos you choose to upload from your device where you grant the necessary device permissions.
Fate does not store your payment-card details. Payments are handled through Apple App Store, Google Play Billing and related payment and subscription services.
2.7 Information Received From Other Sources
We may receive personal data from third parties, including:
Apple and Google when you use their sign-in services;
Apple App Store or Google Play in connection with purchases;
RevenueCat for subscription and entitlement management;
Analytics and attribution providers;
Other users when they report or block an account;
Service providers acting on our behalf;
Automated systems that generate information, signals, scores or descriptors from information you submit to Fate.
We do not currently obtain background checks or identity-verification information from third-party providers.
3. Special Category and Sensitive Personal Data
Dating services can involve information that is particularly personal.
Fate does not require users to complete structured fields specifically requesting categories such as:
Sexual orientation;
Information concerning a person's sex life;
Health or disability information;
Religious or philosophical beliefs;
Racial or ethnic origin;
Political opinions.
However, users may voluntarily reveal information falling within these categories through their profiles, photographs, voice interactions, chats or other communications.
Where information constitutes special category personal data under applicable data protection law, we will only process that information where a valid legal condition applies.
Where required, this may include obtaining and relying upon your explicit consent under Article 9 of the UK GDPR.
You may withdraw consent where our processing relies upon consent. Withdrawal will not affect processing that was lawful before consent was withdrawn, although certain features may become unavailable where the relevant information is necessary to provide them.
We encourage users not to disclose highly sensitive information unless they are comfortable doing so and it is relevant to their use of Fate.
4. How We Use Personal Data
We may use personal data to:
Create and administer Fate accounts;
Authenticate users and enable sign-in;
Provide profiles, matching and dating functionality;
Process photos, voice information and preferences;
Provide voice AI and communication functionality;
Recommend potential matches;
Personalise the Services;
Generate matching insights and feedback;
Improve matching relevance over time;
Detect potentially sexually explicit, abusive, fraudulent or prohibited content or behaviour;
Moderate the Services and protect users;
Investigate reports, blocks and complaints;
Process subscriptions, tokens and in-app purchases;
Send account, security and service-related communications;
Send marketing communications where permitted;
Measure and attribute marketing campaigns;
Understand how users interact with Fate;
Conduct analytics;
Troubleshoot, test, develop and improve the Services;
Maintain security and prevent fraud, misuse and abuse;
Comply with legal and regulatory requirements;
Establish, exercise or defend legal claims; and
Protect the rights, safety and security of Fate, our users and others.
These purposes reflect the actual categories of processing used within Fate.
5. Our Legal Bases for Processing
Under the UK GDPR, we must have a lawful basis for processing personal data.
Depending on the particular processing activity, we may rely on:
Performance of a Contract
We process personal data where necessary to provide the Fate service that you have requested, including creating and maintaining your account, providing profiles and matching functionality, facilitating communications and administering subscriptions and purchases.
Consent
We rely on consent where required, including for certain marketing, tracking or other optional processing.
Where special category personal data is processed and applicable law requires explicit consent, we will obtain that explicit consent.
Legitimate Interests
We may process information where necessary for our legitimate interests or those of another party, provided those interests are not overridden by your rights and freedoms.
These interests may include:
Improving Fate and its matching systems;
Understanding how the Services are used;
Maintaining security;
Preventing fraud and abuse;
Protecting users;
Moderating the platform;
Operating and improving our business.
Legal Obligations
We may process information where necessary to comply with a legal or regulatory obligation.
Vital Interests
In exceptional circumstances, we may process information where necessary to protect someone's life or physical safety.
Where we rely on consent, you may withdraw that consent at any time.
6. Artificial Intelligence, Matching and Automated Processing
Fate uses artificial intelligence, algorithms and other automated systems to provide matching, profile, communication, moderation and safety functionality.
6.1 Matching and Profiling
Our matching and recommendation systems may take account of information including:
Profile information;
Photos;
Voice-based information;
User preferences;
Age and gender filters;
Interaction history;
Match outcomes;
Usage information;
AI-generated image information;
Behavioural information such as swipes, profile views and interactions.
Automated systems may analyse photographs and other user-provided information to generate signals, scores or descriptors that assist our matching and recommendation systems.
These systems are intended to help determine which profiles and potential matches may be relevant to you. They do not make decisions concerning eligibility for employment, credit, insurance, housing or comparable services and are not intended to produce legal effects concerning users.
Fate does not currently operate a chat sentiment-analysis pipeline.
6.2 Automated Content Moderation
We use automated systems to help identify potentially sexually explicit, unsafe or otherwise prohibited photographs and content.
Where an uploaded photograph does not satisfy our requirements, the photograph may be rejected or removed and the user's profile may temporarily become unavailable for matching until an acceptable replacement is provided.
Automated moderation is intended to protect the safety and integrity of Fate.
If you believe an automated moderation decision has been made incorrectly, you can contact support@fatedating.com to ask questions or request human review.
6.3 Inactivity and Platform Management
Automated systems may identify accounts that have been inactive for a period of time.
An inactive profile may be hidden from the active matching pool or existing matches may be affected as part of maintaining relevant and active recommendations.
Inactivity processing does not itself constitute an account ban and does not automatically delete your account.
Account restrictions, blocks and disqualifications may also be applied where necessary to enforce our Terms, protect users or maintain platform safety.
6.4 Safeguards
We aim to operate automated systems fairly, securely and appropriately.
We may monitor, test and update these systems to address errors, bias, inappropriate outcomes, abuse and changing product requirements.
If you believe an automated process has affected you unfairly, contact support@fatedating.com. We may request information necessary to verify your identity and investigate the matter.
7. Who We Share Personal Data With
We do not disclose personal data indiscriminately. We share information where necessary to provide, operate, secure and improve Fate or where otherwise permitted or required by law.
7.1 Other Users
Fate is a dating service. Information contained in your profile — including photographs, voice content, preferences and other profile information — may therefore be displayed to other users as part of the Services.
Information you send directly to another user may also be accessible to that recipient.
You should only provide profile or communication content that you are comfortable sharing with the intended audience.
7.2 Service Providers
We use third-party providers to support the operation of Fate. Depending on the relevant service, these may include:
Amazon Web Services (AWS) — hosting and cloud infrastructure;
xAI/Grok — artificial intelligence processing;
Vapi — voice AI functionality;
Daily.co — calling and communications infrastructure;
Cloudinary — image and media services;
Google — sign-in, analytics, advertising, push notifications and related services;
Apple — sign-in, payments, push notifications and related platform services;
RevenueCat — subscriptions and entitlement management;
AppsFlyer — attribution and marketing measurement;
Meta — advertising and attribution;
TikTok — advertising and attribution;
Reddit — advertising and attribution; and
Other technical, security, communications and professional service providers required to operate the Services.
Depending on the circumstances, providers may act as processors acting on our instructions or as independent controllers responsible for their own processing.
7.3 Other Disclosures
We may also disclose personal data:
To lawyers, accountants, insurers, auditors and other professional advisers;
To courts, regulators, law enforcement or public authorities where required or permitted by law;
Where necessary to investigate fraud, abuse, threats or safety concerns;
To protect Fate, our users or other people;
In connection with a merger, acquisition, investment, financing, restructuring, sale of assets or similar corporate transaction;
Where you have authorised or requested the disclosure.
We do not sell personal data as a standalone data product.
8. International Transfers and Hosting
Fate's primary hosting infrastructure is located in AWS eu-west-2 (London, United Kingdom).
Some of our third-party providers may nevertheless process personal data outside the United Kingdom, including in the United States and other countries.
These providers may include xAI/Grok, Apple, Google, Meta, RevenueCat, AppsFlyer, Vapi, Daily.co, Cloudinary, Reddit and TikTok.
Where personal data is transferred internationally and UK data protection law requires safeguards, we will use an appropriate lawful transfer mechanism. Depending on the circumstances, this may include:
A UK adequacy regulation;
The UK International Data Transfer Agreement;
The UK Addendum to the EU Standard Contractual Clauses; or
Another lawful mechanism permitted by applicable data protection law.
Where appropriate, we may also implement additional contractual, organisational or technical safeguards.
9. Analytics, Advertising and Marketing
We may use analytics and attribution technologies to understand how Fate is used, improve our Services and measure the effectiveness of advertising.
Relevant providers may include Google Analytics 4, AppsFlyer, Meta, Apple Ads, Google Ads, Reddit Ads and TikTok.
Depending on the technology, information processed may include:
Device and advertising identifiers;
App interactions;
Campaign and referral information;
Website interactions;
Conversion information;
App installation or registration attribution;
Approximate geographic information;
Technical information.
Where consent is legally required for advertising, tracking or attribution technologies, we will obtain the required consent.
We may also send marketing emails, push notifications or other promotional communications where permitted.
Marketing may concern:
Fate features and product updates;
Matching and engagement features;
Subscriptions and token packages;
Promotions and offers;
Events;
Partnerships and related services.
You can withdraw marketing consent or opt out of promotional communications using the unsubscribe mechanism provided in the communication, relevant app settings or by contacting support@fatedating.com.
Our use of cookies and similar website technologies is explained further in our Cookie Policy.
10. Data Retention and Account Deletion
We retain personal data only for as long as reasonably necessary for the purposes for which it was collected, including providing Fate, maintaining security and complying with legal, accounting and regulatory obligations.
10.1 Account Deletion
You can delete your Fate account directly through:
Settings → Delete Account
When the in-app account deletion process is completed, account-linked information is designed to be removed from Fate's active systems, including:
Your user account;
Profile information;
Chats and messages;
Call-related information held by Fate;
Uploaded images;
Country or location-related account information;
Other account-linked content.
Deletion may be subject to technical limitations and circumstances where retention is legally required or otherwise permitted.
Certain subscription and revenue ledger records may remain following account deletion for purposes including accounting, reconciliation, fraud prevention and legal compliance.
These records are limited to information such as identifiers and timestamps and are not intended to preserve your profile, messages, photographs, name or email address.
10.2 Other Retention
Unless removed earlier or a different retention period is necessary:
Profile information is generally retained while your account remains active;
Chats and messages are generally retained until account deletion and may remain archived after an unmatch;
Voice and communication information is retained only as necessary to provide the relevant functionality and according to applicable provider arrangements;
Fate does not retain recorded voice calls for moderation or training;
Usage, matching and analytics information may be retained for as long as necessary to provide, secure, analyse and improve the Services;
Marketing preferences may be retained to ensure we respect your choices;
Purchase, subscription and revenue records may be retained for accounting, tax, fraud-prevention and legal purposes.
Third-party providers may apply their own retention periods in accordance with their services, configurations and applicable agreements.
11. Data Security
We use appropriate technical and organisational measures designed to protect personal data against unauthorised access, loss, misuse, alteration and disclosure.
Depending on the relevant system, measures may include:
Encryption of data in transit;
Authentication and access controls;
Role-based access for authorised personnel;
Monitoring and security controls;
Secure cloud infrastructure;
Procedures for identifying and responding to security incidents.
No internet-based service or method of electronic storage can be guaranteed to be completely secure.
Users are also responsible for keeping their account credentials, email accounts and devices secure.
12. Your Data Protection Rights
Depending on where you live and subject to applicable legal conditions and exemptions, you may have rights concerning your personal data.
Under UK data protection law, these may include the right to:
Request access to personal data we hold about you;
Request correction of inaccurate or incomplete information;
Request deletion of personal data;
Request restriction of processing;
Object to processing based upon legitimate interests;
Object at any time to processing for direct marketing;
Request data portability where applicable;
Withdraw consent where processing is based upon consent;
Raise concerns about automated processing and request human review where applicable.
You can exercise your rights by contacting:
We may request information reasonably necessary to verify your identity before responding to a request.
We will normally respond to a valid request within one month. Where permitted by law, this may be extended by up to two further months where a request is particularly complex or multiple requests have been made. If an extension is necessary, we will inform you.
Requests are normally free of charge. Applicable law may permit us to charge a reasonable fee or refuse to act where a request is manifestly unfounded or excessive.
Deleting your Fate account through the application is generally the quickest way to request deletion of account-linked content.
13. Subject Access Requests
You can make a Subject Access Request (“SAR”) by contacting:
It will help us locate your information if you provide:
The email address associated with your Fate account;
A description of the personal data you are requesting;
Any relevant dates, features or records that may help us identify the information.
We may request additional information where reasonably necessary to confirm your identity and protect the personal data of other users.
We will provide information to which you are legally entitled, subject to applicable exemptions and the rights of other individuals.
14. Children's Privacy and Age Restrictions
Fate is strictly intended for people aged 18 or over.
During sign-up:
Users must provide their date of birth;
Users who declare that they are under 18 cannot complete onboarding;
Users declaring an age below 18 are blocked before account creation is completed.
Fate does not currently use identity documents or a third-party age-verification provider as part of its standard sign-up process.
If we become aware that a person under 18 has created an account or provided personal data contrary to our requirements, we will take appropriate steps to restrict or remove the account and delete associated information where appropriate.
If you believe that somebody under 18 is using Fate, contact support@fatedating.com.
15. Third-Party Links and Services
The Services may contain links to third-party websites, app stores or other services.
This Privacy Policy does not govern processing independently carried out by those third parties.
Third parties may have their own privacy policies and terms, and we encourage you to review them before providing personal data or using their services.
This may include Apple, Google, Meta, TikTok, Reddit, xAI, Vapi, Daily.co, RevenueCat, AppsFlyer and other providers used in connection with Fate.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to:
The Fate application or website;
Features and functionality;
Technology and service providers;
Our data-processing practices;
Legal or regulatory requirements.
The date at the top of this Policy indicates when it was most recently updated.
Where appropriate or legally required, we may notify users of material changes through the application, by email, on our website or through another suitable method.
17. Complaints
If you have a concern about how Fate processes your personal data, please contact us first at:
You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection.
Information Commissioner's Office Website: ico.org.uk Telephone: 0303 123 1113
If you live or work outside the United Kingdom, you may also have the right to complain to the relevant data protection authority in your jurisdiction.
18. Contact Us
For questions about this Privacy Policy, the personal data we hold about you, account deletion, automated moderation or your data protection rights, contact:
FATE DATING APP LTD Company number: 15245274 60 Tottenham Court Road Suite 3665a Fitzrovia London United Kingdom W1T 2EW
Email: support@fatedating.com